Become a Kano Analysis Specialist
Dive into Kano Analysis and prioritize customer needs
Business,Sales,Customer Service
Lectures -32
Duration -46 mins
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Course Description
This course is for Six Sigma White Belts, Yellow Belts, Green Belts, and Black Belts, Lean specialists, process improvement experts, individuals who deal with client/customers, individuals involved in designing products or services for their customers, employees of manufacturing or service organizations, and newbies who are looking to seek a job and begin their careers.
With increasing competition and constantly changing customer requirements, it has become exceedingly important to learn the art and science of prioritizing the most important needs and requirements of your customers. Kano Analysis is a unique tool that has a structured approach to understand these customer requirements, translate those needs/requirements into specific categories, and prioritize them.
This tool is extensively used by Six Sigma Green Belts and Black Belts in their Lean Six Sigma projects. Kano Analysis is most effective in the Define Phase of any Six Sigma Green Belt or a Six Sigma Black Belt project. In the Define Phase, the Green Belt or the Black Belt looks for pain areas of the business process. When Kano Analysis is used, it helps understand customer requirements and provides a laser-sharp focus on only those requirements that your customers care about. This tool can also be used as a standalone tool that is independent of a Six Sigma project.
If you want to thrive in today’s competitive environment, you must make your customers your raving fans. This is only possible when you focus and deliver exactly what your customer wants. Kano Analysis is the only tool that helps you identify what your customers exactly want.
All resources and code files are placed here: https://github.com/PacktPublishing/Six-Sigma-Green-Belt-Kano-Analysis-Specialist-Certification
Goals
- Understand and explore Kano analysis
- Learn about the different types of customer requirements
- Learn how to build the Kano Analysis Grid
- How to create and administer the Kano questionnaire
- Learn how to use the Kano evaluation table
- Learn how to systematically prioritize the identified requirements

Curriculum
Check out the detailed breakdown of what’s inside the course
Introduction
5 Lectures
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Introduction 01:53 01:53
-
What is Kano Analysis – an Introduction 02:02 02:02
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Case Study – Introduction 01:05 01:05
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Case Study – Introduction of the IMF Bank 01:56 01:56
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Case Study – Ethan's Introduction 03:09 03:09
Types of Customer Requirements (as Defined by Kano)
5 Lectures

The Kano Analysis Grid
5 Lectures

The Kano Questionnaire
3 Lectures

Kano Evaluation Table and Tabulation of Responses
4 Lectures

7 Easy Steps to Construct a Kano Analysis
8 Lectures

Advantages and Disadvantages of Kano Analysis
1 Lectures

Concluding the Program
1 Lectures

Instructor Details

Packt Publishing
Packt are an established, trusted, and innovative global technical learning publisher, founded in Birmingham, UK with over eighteen years experience delivering rich premium content from ground-breaking authors and lecturers on a wide range of emerging and established technologies for professional development.
Packt’s purpose is to help technology professionals advance their knowledge and support the growth of new technologies by publishing vital user focused knowledge-based content faster than any other tech publisher, with a growing library of over 9,000 titles, in book, e-book, audio and video learning formats, our multimedia content is valued as a vital learning tool and offers exceptional support for the development of technology knowledge.
We publish on topics that are at the very cutting edge of technology, helping IT professionals learn about the newest tools and frameworks in a way that suits them.
Course Certificate
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