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Complete SEO for Beginners: Step-by-Step SEO Mastery

person icon Alison Alphonso

4.3

Complete SEO for Beginners: Step-by-Step SEO Mastery

Learn SEO from scratch — Master the fundamentals of SEO basics, improve visibility, get traffic, with simple steps

updated on icon Updated on Aug, 2025

language icon Language - English

person icon Alison Alphonso

category icon Marketing,Search Engine Optimization,Search Engine Optimization (SEO)

Lectures -42

Duration -2.5 hours

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4.3

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Course Description

Want to learn how to rank your website on Google—even if you have zero experience with SEO? This beginner-friendly course is your ultimate starting point. Whether you're a blogger, freelancer, small business owner, or aspiring digital marketer, this course breaks down Search Engine Optimization (SEO) into easy, actionable steps that anyone can follow.
You’ll start from the absolute basics—learning how search engines work and why SEO is essential for online visibility. Then we’ll guide you through on-page SEO (titles, keywords, meta tags, content structure), off-page SEO (backlinks, authority building), and even technical SEO (site speed, mobile optimization, indexing, crawling). You’ll also get hands-on with industry tools like Google Search Console, Google Ads Keywords' Research and Google my Business —so you can track your traffic, fix issues, and improve your site’s performance.
By the end of this course, you won’t just know SEO—you’ll be able to apply it. You'll build a fully optimized page, understand how to target the right keywords, and use proven strategies that work for blogs, business websites, eCommerce stores, and more.
No fluff. No jargon. Just step-by-step mastery of SEO fundamentals, with resources, explanation & examples, lifetime access, and Udemy’s 30-day money-back guarantee.
Enroll now and start building the SEO skills that drive real traffic, visibility, and growth!

Who this course is for:

  • Complete beginners who want to learn SEO from the ground up
  • Content creators, bloggers, and influencers looking to grow organic traffic
  • Business owners and entrepreneurs wanting more visibility for their website
  • Students or professionals exploring a career in digital marketing
  • Freelancers and virtual assistants looking to add SEO to their skillset

Goals

What you'll learn
  • Understand how search engines work and how to make your site rank higher
  • Conduct keyword research using free tools to find high-traffic opportunities
  • Optimize website content, structure, and metadata with effective on-page SEO strategies
  • Learn off-page SEO strategies: backlinks, authority building, and social signals
  • Optimize websites for mobile, speed, indexing, and technical SEO basics

Prerequisites

  1. Requirements:
    • No prior knowledge of SEO or digital marketing is required
    • Basic computer and internet browsing skills
    • Access to a computer or laptop with internet connectivity
    • Optional: a website or blog to apply what you learn in real time
    • Willingness to learn and take action consistently
Complete SEO for Beginners: Step-by-Step SEO Mastery

Curriculum

Check out the detailed breakdown of what’s inside the course

Introduction to SEO

3 Lectures
  • play icon What is SEO? & why is SEO so important? 02:17 02:17
  • play icon 10 important key factors of SEO that you need to know before you begin 06:31 06:31
  • play icon Why is SEO necessary for your business/website? 04:15 04:15

Working of Search Engines

3 Lectures
Tutorialspoint

Keywords Research

11 Lectures
Tutorialspoint

Website Content Optimization

6 Lectures
Tutorialspoint

Link Building

6 Lectures
Tutorialspoint

Website Speed Optimization

5 Lectures
Tutorialspoint

Local SEO (Google my Business)

4 Lectures
Tutorialspoint

SEO Do's & Don'ts

3 Lectures
Tutorialspoint

Conclusion

1 Lectures
Tutorialspoint

Instructor Details

Alison Alphonso

Alison Alphonso

Myself Alison Alphonso, a Digital Marketing Expert with a diverse knowledge & experience in Google Ads, Meta Ads, E-Commerce Ads, SEO, Growth Marketing, Analytics, Webmaster, Bing Ads and other tools, working in a fast-paced environment.
I am here to create some Digitally strong mindsets and help thousands of others in achieving their goals in digital marketing field. My first goal is to benefit 1000+ people with my courses and knowledge.

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