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FUNDAMENTALS OF MARKETING

person icon Dr. Mohd Saif Anwar

4.4

FUNDAMENTALS OF MARKETING

Learn FUNDAMENTALS OF MARKETING

updated on icon Updated on Jun, 2025

language icon Language - Hindi

person icon Dr. Mohd Saif Anwar

category icon Marketing,Marketing Fundamentals,Marketing Strategy

Lectures -54

Resources -18

Duration -23 hours

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Course Description

This Course Include : 

1. INTRODUCTION OF MARKETING

2. MARKETING MIX AND MARKETING ENVIRONMENT 

3. CONSUMER BEHAVIOUR 

4. MARKET SEGMENTATION 

5. PRODUCT 

6. PRODUCT MIX 

7. BRANDING 

8. PACKAGING AND LABELLING 

9. AFTER SALES SERVICES 

10. DEVELOPMENT OF NEW PRODUCTS 

11. PRICE 

12. PROMOTION 

13. ADVERTISING 

14. SALES PROMOTION 

15. PERSONAL SELLING 

16. DISTRIBUTION CHANNEL 

17. RETAILER AND WHOLESALER 

18. RECENT DEVELOPMENT IN MARKETING

Goals

What will you learn in this course: In this Course you will learn a lot of Knowledge and after complete this course you will excellent in Fundamenal of Marketing. This course provide many chapter of Marketing including Theories and Practical Problems etc. After Complete this you achieve a lot of information related to Marketing and its Application. And you can easily Connect the dots of Marketing and its uses in Real Life.

Prerequisites

No Prereqisites

FUNDAMENTALS OF MARKETING

Curriculum

Check out the detailed breakdown of what’s inside the course

Introduction of marketing

4 Lectures
  • play icon Lecture -1 37:00 37:00
  • play icon Lecture -2 45:05 45:05
  • play icon Lecture - 3 33:28 33:28
  • play icon Resources

Marking mix and marking environment

3 Lectures
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Consumer behaviour

4 Lectures
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Market segmentation

3 Lectures
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Product

3 Lectures
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Product mix

2 Lectures
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Branding

3 Lectures
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Packaging and labelling

3 Lectures
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After sales services

2 Lectures
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Development of new products

2 Lectures
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Price

4 Lectures
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Promotion

2 Lectures
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Advertising

4 Lectures
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Sales promotion

3 Lectures
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Personal selling

3 Lectures
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Distribution channel

3 Lectures
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Retailer and wholesaler

3 Lectures
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Recent development in marketing

3 Lectures
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Instructor Details

Dr. Mohd Saif Anwar

Dr. Mohd Saif Anwar

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