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How to Communicate Your Key Value Proposition with TJ Walker

person icon Ken Burke

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How to Communicate Your Key Value Proposition with TJ Walker

Communicate Your Key Value Proposition with TJ Walker

updated on icon Updated on Jun, 2025

language icon Language - English

person icon Ken Burke

English [CC]

category icon Personal Development,Self Esteem & Confidence,Communication Skills

Lectures -4

Resources -3

Duration -29 mins

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Course Description

No matter how great your product is, the messaging you use about it can solely make or break its success. Tune in and get the tips and tricks to help insure you craft the best messaging possible.

About TJ Walker:

TJ Walker has created numerous TutorialsPoint best-selling courses in the fields of personal development, public speaking, presentation skills, media training and communication skills. 

Walker is the founder of Media Training Worldwide and has been conducting public speaking training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, US Senators, Miss Universes and Members of Parliament. He has conducted presentation and media training workshops on six continents in more than two dozen countries.

  His book, "Secret to Foolproof Presentations" was a USA Today # 1 Bestseller, as well as a Wall Street Journal, and Business Week Bestseller. 

  Walker is also the author of "Media Training AZ" and "Media Training Success."  

Walker's Facebook page "TJ Walker Speak to Influence" is the #1 page for 7-day a week video tutorials on how to be a better public speaker and communicator.

In 2009, Walker set the Guinness Book of World Records for Most Talk Radio Appearances ever in a 24 hour period.

Walker has also served as a former President of the National Speakers Association, New York City.

Walker was a merit scholar at Duke University where he graduated magna cum laude. 

What others say:

“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television

“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer

(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor

Goals

  • How to effectively communicate the key value of your product 
  • How to communicate in terms of benefits that resonate with your customer
  • Learn tricks and techniques to make you a compelling speaker
How to Communicate Your Key Value Proposition with TJ Walker

Curriculum

Check out the detailed breakdown of what’s inside the course

Communicate Your Key Value Proposition with TJ Walker

4 Lectures
  • play icon Introduction 00:38 00:38
  • play icon Communicate Your Key Value Proposition with TJ Walker 28:09 28:09
  • play icon Conclusion 00:35 00:35
  • play icon Resourcses

Instructor Details

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Ken Burke

Ken Burke, founder and CEO of The EntrepreneurNOW! Network is a speaker, serial entrepreneur, mentor, and author. Ken founded MarketLive, a market-leading, enterprise-class ecommerce software platform used by major merchants who ran $2b in online sales through its platform. He sold MarketLive to Vista Equity Partners in 2016. Ken authored the book, “Intelligent Selling: The Art and Science of Selling Online,” as well as hundreds of industry articles. He earned his MBA in Entrepreneurship from the USC Marshall School of Business, which later awarded him the honor of Entrepreneur of the Year.  

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