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Music Bought Media Advertising: Technology in Music and Creative Industry

person icon Zohe Mustafa

4.2

Music Bought Media Advertising: Technology in Music and Creative Industry

Learn how to set up a Facebook Ad, Google Ads, and YouTube Ads.

updated on icon Updated on Jun, 2025

language icon Language - English

person icon Zohe Mustafa

category icon Marketing,Digital Marketing,Advertising

Lectures -5

Duration -1.5 hours

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Course Description

Overview

What Paid Media Options can you use to grow your listener base and fans? Learn how to set up a Facebook Ad, Google Ads, and YouTube Ads. Bear in mind that if you can launch ads on Facebook and/or Google Ads then you have the skills and knowledge to set up ads on pretty much any other ad platform. From TikTok to Snapchat to LinkedIn to Pinterest, Twitter, and everything else.

Who this course is for:

  • Beginner marketers, musicians, artists, and record labels who want to learn more about how they can monetize their content and drive more streams, downloads, fans, etc.
  • Small Businesses and Startups with minimal resources who don't want to engage 3rd party Marketing Agency, Designers, or Developers.
  • Growth Hackers

Goals

  • Learn how to set up advertising campaigns on Facebook Ads and Google Ads to drive traffic to your websites and music.

Prerequisites

  • To practice you will need a free account on Facebook Business and Google Ads
Music Bought Media Advertising: Technology in Music and Creative Industry

Curriculum

Check out the detailed breakdown of what’s inside the course

Music Bought Media Advertising - New Technology in Music and Creative Entertainment

2 Lectures
  • play icon FREE Preview - Bought Media 01:00 01:00
  • play icon Music Bought Media Advertising - Module 1 New Technology in Music and Creative Entertainment 13:41 13:41

Music Bought Media Advertising - Module 2 New Technology in Music and Creative Entertainment

1 Lectures
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Music Bought Media Advertising - Module 3 New Technology in Music and Creative Entertainment

1 Lectures
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Music Bought Media Advertising - Module 4 New Technology in Music and Creative Entertainment

1 Lectures
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Instructor Details

Zohe Mustafa

Zohe Mustafa

A "Growth Hacker" / "Marketing Technologist" i.e. a hybrid background of web/software development & sales & digital marketing

20 years in digital working with over 45 companies including Enterprises & Startups on the client & service side. I am an "expert generalist" having started in IT, moved into business & marketing, then consulting + sales/marketing

18 years working in Retail [E-commerce, M-Commerce, In-Store]

10 years in Consulting

10 years working with Digital [Media] Services such as TV shopping, broadband, mobile, digital TV, mobile apps/content, music, games, maps, email, digital stamps, mobile 4G

An integrated digital, e-commerce, multichannel marketing & Online sales specialist with 20 years of experience managing & implementing digital marketing programs for blue chips & start-ups. An innovative & progressive approach to the conception, development & execution of strategic marketing plans & product lifecycle

Serial Entrepreneur - I have multiple projects on the go at the same time. Sometimes it hands-on, sometimes as a non-executive director, and others as an advisor

Blogger and Publisher of five content portals in genres of Lifestyle, Pop Culture, Growth Hacking / Digital Marketing, Environmental Activism & Autistic Spectrum Disorder. Talk to me about guest blogs, sponsored content, SEO collaboration

Data & analytics-driven experience in marketing, trading & operating in the global market on digital channels & working with big budgets & time-sensitive deadlines using cutting edge Digital Tactics

Defined Digital marketing channels strategy, managed, launched, optimized & sustained 100s multichannel [360] digital branding, transactional & direct response campaigns

18 years of digital marketing such as PPC, SEO, Affiliates, Data feeds, Display, Mobile, SMS, Email, Social media channels, Automation, A/B Testing & Viral marketing, & CRM to drive conversions, traffic & awareness

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