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Sales Mastery Program with Eric Lofholm

person icon Ken Burke

4.4

Sales Mastery Program with Eric Lofholm

Master the art of sales to include prospecting, lead generation, scripting, and closing from Master Sales Trainer Eric Lofholm.

updated on icon Updated on Jun, 2025

language icon Language - English

person icon Ken Burke

English [CC]

category icon Business,Sales,Sales Skills

Lectures -117

Resources -11

Duration -6 hours

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4.4

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Course Description

Let’s face it. Sales is full of ups and downs, highs and lows, and tons of rejection. But it’s something about that one sale you do get that makes it all worth it.

So, how do you get more sales? This is a leading question beginning sales professionals always ask. A better question is, what are the top sales professionals doing that I’m not to get unlimited leads and constant referrals?

In this Sales Mastery course, we let the cat out of that bag. No longer are the sales tactics used by leading professionals a secret. This course will teach you how to master prospecting, lead generation, scripting, and handling objection. And this isn’t even the half of it. You’ll also learn how to build trust quickly, and develop a mental framework that instills confidence when selling.

Learning Objectives

  • Learn the strategies to effectively prospect to your top 100 list   
  • Learn specific techniques to go after large accounts   
  • Lead generation best practices to generate hundreds or even thousands of additional leads   
  • Learn our 3 powerful script writing techniques to be more persuasive      
  • Learn to dramatically increase your results and sales effectiveness by building trust      
  • Learn how to create amazing sales scripts that close

Goals

  • Learn the strategies to effectively prospect to your top 100 list
  • Learn specific techniques to go after large accounts
  • Lead generation best practices to generate hundreds or even thousands of additional leads
  • Learn our 3 powerful scriptwriting techniques to be more persuasive
  • Learn to dramatically increase your results and sales effectiveness by building trust
  • Learn how to create amazing sales scripts that close

Prerequisites

  • No Requirements
Sales Mastery Program with Eric Lofholm

Curriculum

Check out the detailed breakdown of what’s inside the course

Sales Mastery Program with Eric Lofholm

2 Lectures
  • play icon Introduction to the Program 02:06 02:06
  • play icon Course Materials

Prospecting Mastery

7 Lectures
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Lead Generaiton Mastery

16 Lectures
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Appointment Setting Mastery

18 Lectures
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Referral Mastery

10 Lectures
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Sales Scripting Mastery

10 Lectures
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Trust and Rapport Mastery

9 Lectures
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Objection Handling Mastery

15 Lectures
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Goal Setting Mastery

7 Lectures
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Mindset of a Sales Champion

11 Lectures
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Closing Mastery

12 Lectures
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Instructor Details

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Ken Burke

Ken Burke, founder and CEO of The EntrepreneurNOW! Network is a speaker, serial entrepreneur, mentor, and author. Ken founded MarketLive, a market-leading, enterprise-class ecommerce software platform used by major merchants who ran $2b in online sales through its platform. He sold MarketLive to Vista Equity Partners in 2016. Ken authored the book, “Intelligent Selling: The Art and Science of Selling Online,” as well as hundreds of industry articles. He earned his MBA in Entrepreneurship from the USC Marshall School of Business, which later awarded him the honor of Entrepreneur of the Year.  

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