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Strategic Business Planning: Applied Fundamentals

person icon Sentinel | 9

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Strategic Business Planning: Applied Fundamentals

Learn The Principle of Strategic Business Planning

updated on icon Updated on Jun, 2025

language icon Language - English

person icon Sentinel | 9

English [CC]

category icon Business,Business Strategy,Strategic Planning

Lectures -27

Duration -1.5 hours

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Course Description

Are you interested in a career within in the world of strategic business planning?

You have come to the right place! Learn the principles of strategic business planning here.

This course will equip you with the knowledge to successfully critically evaluate and synthesize information from a wide range of sources to demonstrate research skills, show initiative in consulting the academic literature and demonstrate the capacity to document the research outcomes in strategic business planning with sound analysis and recommendations.

Throughout this course you will be introduced to the fundamentals of business planning viewed from the perspective of the business manager. We will study the five main areas of strategic business planning and applied fundamentals:

1. Strategic Business Planning – Introduction to Strategic Business Planning, Theories of Business Strategy, Game Theory for Business, Theories of Competitive Advantage and Strategic Business Planning Process.

2. Entrepreneurship Creativity & Innovation – Preliminary Vision & Mission Statements (Interim Targets and Goals), and Relationship Between Vision, Mission and the Business Strategy.

3. Strategy Formulation – An Introduction to Strategy Formulation and its Steps, PESTLE Analysis, Michael Porter -- 5-Forces & Competitor Analysis, Internal Resource & Capability Analysis, Risk Analysis & Mitigation Tactics, Marketing Plan (USP, Segmentation & Positioning), and Segmentation.

4. Strategic Implementation – General Operation Planning, Routine Actions (Processes, Procedures & Communication), and External Prospects & Internal Resources Gap Comparison.

5. Strategic Evaluation – Strategy Evaluation and the Principles of Strategy Evaluation, Financial Plan, Capital Structure & Valuation, Scenarios in Strategic Decision Making: Case Sensitivity, Revised Vision & Mission Statements (Confirm Targets and Goals), and Strategy Evaluation & Feedback.

In this course you will how to understand the theoretical and practical knowledge of strategic business planning to generate solutions to improve current practice. Each of these segments includes practical cases and quizzes aiming to strengthen your knowledge. 

Follow along as we provide you with the skills to effectively evaluate, manage, and design the strategic business planning knowledge and functions to contribute to a firm’s future planning direction through applying modern fundamental thought.

Why wait? Don't miss this fantastic opportunity!

Goals

  • In this course you will learn how to understand the theoretical and practical knowledge of strategic business planning to generate solutions to improve current practice
  • In this course you will learn how to produce a strategic business plan using the Levant-Planium Pro Software and improve their problem-solving and decision-making abilities to achieve a competitive advantage
  • In this course you will learn how to critically analyse information from a wide range of sources to demonstrate research skills, show initiative in consulting the academic literature and demonstrate the capacity to document the outcomes with sound analysi
  • This course will equip you with the knowledge to successfully critically evaluate and synthesize information from a wide range of sources to demonstrate research skills, show initiative in consulting the academic literature and demonstrate the capacity to
  • In this course you will learn how to examine the key challenges faced by strategic business planners and conceptualize and strategic response to overcome these challenges

Prerequisites

  • Computer with an Internet connection.
  • PDF reading software, such as free Adobe Reader.
Strategic Business Planning: Applied Fundamentals

Curriculum

Check out the detailed breakdown of what’s inside the course

Concept Profile - Strategic Business Planning

5 Lectures
  • play icon Lecture 1.1: Strategic Business Planning 04:17 04:17
  • play icon Lecture 1.2: Theories of Business Strategy 04:38 04:38
  • play icon Lecture 1.3: Game Theory for Business 10:47 10:47
  • play icon Lecture 1.4: Theories of Competitive Advantage 06:24 06:24
  • play icon Lecture 1.5: Strategic Business Planning Process 01:45 01:45

Preliminary Vision & Mission Statements (Interim Targets & Goals)

2 Lectures
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Strategy Formulation

9 Lectures
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Strategy Implementation

4 Lectures
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Strategic Evaluation

5 Lectures
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Case Study

1 Lectures
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Instructor Details

Sentinel | 9

Sentinel | 9

Make the most of your online learning experience with Sentinel | 9.
Sentinel | 9 is now offering educational courses and specialised modules from its industry-leading executive-level Business program. This package is usually provided via Higher Education partners, which comes with a Degree upon completion. However, for individuals seeking valuable education and knowledge without the hassle of enrolling in university, Sentinel | 9 has redeveloped its resources into easily accessible learning content.
These resources are a perfect fit for individuals who want to sharpen their business skills, learn about new practices in business or wish to educate themselves in something new. The Sentinel | 9 material is developed with consultation from industry experts, professorial, doctoral, and postdoctoral in-house academics to ensure learning is of the highest quality.
Through this offering, users will now have access to high-quality, practical, on-demand resources across all aspects of business, including business strategy, business law, finance, marketing strategy, economics, organisation behaviour, leadership, human resources, accounting and more.

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