YouTube Ad: Launch and Optimize Your Ad Campaigns
This guide walks you through branding your channel, building landing pages, and setting up Google Conversion
Updated on Jun, 2025
Language - English
Marketing,Digital Marketing,Social Media Marketing
Lectures -21
Duration -48 mins
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Course Description
This step-by-step guide walks you through branding your channel, making landing pages, and using Google Conversion Tracking to track your success. Learn advanced topics like ad layout and audience segmentation so your campaigns hit their full ROI potential.
Whether you're just starting with YouTube Ads or you need to take it up a notch, this course teaches you everything you need to craft, deploy, and scale your campaigns like a pro. Move your business forward with ads that connect with your audience and deliver results.
Goals
- Learn the must-have tools and software to produce YouTube Ads.
- Produce high-quality ad videos with world-class editing and voiceover capabilities.
- Configure Google Ads accounts and use Google Conversion Tracking.
- Build landing pages and link them to autoresponders for easy lead capture.
- Specialize in targeting audiences with in-market and affinity audiences.
- Brand and format your YouTube Ads for maximum effect.
- Launch your first YouTube Ad campaign with confidence.
- Track and optimize ad performance to fuel business growth.
- Skilled in-market and affinity segment audience targeting.
Prerequisites
- Basic understanding of digital marketing concepts.
- Access to a YouTube channel and a Google Ads account.
Curriculum
Check out the detailed breakdown of what’s inside the course
Preparation and setup
7 Lectures
-
Essential Equipment for YouTube Ads
02:44
02:44
-
Top Tools for Video Creation
02:38
02:38
-
Best Tools for Video Editing
02:15
02:15
-
Setting Up an Autoresponder
02:14
02:14
-
Building a Landing Page for Ads
02:37
02:37
-
Connecting Autoresponder to Shopping Cart
02:38
02:38
-
Branding and Customizing Your Channel
03:00
03:00
Google ads and tracking essentials
5 Lectures
Video creation and outsourcing
4 Lectures
Audience targeting and ad launch
5 Lectures
Instructor Details
LinCademy
LinCademy: Connect and LearnLinCademy_ an innovative online professional platform for social learning, self branding, professional networking and communication. At the end of 2024, LinCademy has more than 1 million students/trainees enrolled in its courses across different online learning platforms with average course rating of 4.7/5. At the beggining of 2025, LinCademy launched it innovative learning platform.
LinCademy – A Leader in Social Learning ✨ #Lincademy_Courses ✨
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