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Developing Winning Brand Strategies

person icon Finskud

Developing Winning Brand Strategies

This outstanding new title introduces at a high level the actual relationships

person icon Finskud

ebook icon Business Expert Press

language icon Language - English

updated on icon Updated on Oct, 2022

category icon Business,Management,

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This eBook includes

Formats : PDF (Read Only)

Pages : 107

ISBN : 9781606490433

Language : English

About the Book

Book description

This outstanding new title introduces at a high level the actual relationships between branding, strategy, and corporate performance. It provides a fresh perspective on, and approach for, developing robust customer-focused strategy and describes the important role of the brand in competing successfully for stakeholder choice. Developing Winning Brand Strategies adds significant value providing a holistic, in-depth understanding of the business dynamics and consumers' selection criteria enabling management to make informed strategic decisions.

Developing Winning Brand Strategies

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<a href="https://market.tutorialspoint.com/author/finskud">Finskud</a>

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