The Five Golden Rules of Negotiation
This book is based upon detailed research on the behavior and skills of successful negotiators.
About the Book
Book description
This book is based upon detailed research on the behavior and skills of successful negotiators. From this research, the book extracts Five Golden Rules along with simple tools and techniques which, if applied, guarantee a successful negotiation outcome. The book itself is based upon a fictional buyer- salesperson relationship. The book starts with the two protagonists meeting over lunch on the day the Buyer is due to retire. They begin to discuss their business relationship over the years and the book uses different episodes/meetings during that time to bring out the above Golden Rules and other negotiation concepts. The book provides simple tools to help apply the Golden Rules and each chapter concludes with a summary of the key points and questions to be considered.

eBook Preview
Author Details

<a href="https://market.tutorialspoint.com/author/philippe_korda">Philippe Korda</a>
Our students work
with the Best


































Related eBooks
Annual Membership
Become a valued member of Tutorials Point and enjoy unlimited access to our vast library of top-rated Video Courses
Subscribe now
Online Certifications
Master prominent technologies at full length and become a valued certified professional.
Explore Now