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The Public Relations Firm

person icon Stacey Smith

The Public Relations Firm

The Public Relations Firm

person icon Stacey Smith

ebook icon Business Expert Press

language icon Language - English

updated on icon Updated on Oct, 2022

category icon Business,Management,

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This eBook includes

Formats : PDF (Read Only)

Pages : 128

ISBN : 9781606496640

Language : English

About the Book

Book description

The Public Relations Firm takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations  firms. It discusses how and why they should pick an agency along with the types of  firms at their disposal. The book provides expert advice on everything from hiring a  firm to defining output and outcome expectations and everything in between. This book is intended for a broad audience including students and faculty in public relations programs and practicing business executives. The goal is to inform management practice and help current and future business leaders identify and better utilize public relations   firm.

The Public Relations Firm

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<a href="https://market.tutorialspoint.com/author/stacey_smith">Stacey Smith</a>

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